Create Your Marketing Network
Strategy, Plan, Budget, and Implement
| Network Marketing information is all over the internet. But there is very little quality information about how to develop an online marketing network with effective strategies to help you plan, budget (a crucial step most people skip), build, and implement your Network Marketing business. Let me pause a moment here to emphasize the word, BUSINESS. You must have the understanding that in order to be successful with online Network Marketing you must treat it with the same principles and hard work as you would any other business. |
Planning out a marketing strategy is even more important for those of us who have full-time jobs and do Network Marketing in our "spare" time.Many people make the mistake of seeing the lucrative possibilities and assume that they can achieve the same thing without developing realistic business, marketing, and financial plans. If you are one of those people, get out now. If instead you love the products your Multi-Level Marketing company is selling and you see the financial potential of being a part of such an organization, AND you are willing to put in the hard work, time, and effort, but just need the practical steps to help you launch your Network Marketing business, then pour yourself another cup of tea. You are in the right place!
The Business of Network Marketing
So let's get down to business! There are four categories of strategies that you need to develop in order to create a strong foundation for your Network Marketing success.These strategies can should be approached in an orderly fashion but are not necessarily "steps", in the sense that you start with one then proceed to the next. These are really more like four legs on a chair. Together they provide the stability and support for your Network Marketing business. At any given time you may be focused on one particular "leg", but overall, they must have equal distribution. Read through each strategy, then go back and determine where you need to work. Then you can break things down into smaller steps that fit your individual needs and goals.
1. Marketing and Budgeting StrategiesMoney, money, money. Your success or failure in network marketing depends on your ability to manage your money. Just like any business, you need to invest in some advertising and marketing so that customers can find you. Your paying customers are going to come from online lead generation strategies (see below), but before you can create an effective system, you need to plan and budget for proper tools. On the Internet, marketing is very inexpensive, but you have to know what works and what does not work. Otherwise you will end up losing money. The best method is to invest in effective strategies that allow you to earn money while you generate leads and learn marketing techniques. Making money while you build your business and professional skills in what the Renegade System is all about! The best investment you can make to start your marketing and build a strong foundation for your MLM business is to purchase the entire Renegade System.**
**NOTE: An added benefit of purchasing The Renegade System through my website is that I will personally walk you through the system and provide live consultations to help you with your marketing plan. To get started, Contact Me. Make this initial investment of $67 for The Renegade Network Marketer so that you have a resource guide for your MLM business. I can direct you to many free tools and resources that work very well with the Renegade System. Here is an example of what a monthly budget for marketing your MLM might look like: - Your Personal Business Website ---- $25
- Email Auto-responder ---- $10
- Contact Management System ---- $15
- Ongoing Online Marketing Training ---- $40
Total Monthly Budget ---- $90Notice that this particular example does not include what you spend on a monthly basis to remain a distributor with your MLM. Those expenses need to be taken into account, but are not specifically related to marketing. When you first start out, you will invest most of your marketing budget on learning new skills. As you master internet marketing techniques and the consultative approach to sales, you can decrease this cost significantly. Your marketing budget is meant to change as your needs and success change. Eventually you will create an entire marketing system that is automated and generates profits. Then you can spend your time talking to your prospects and developing your network marketing team of business builders.
2. Skills and Training StrategiesMost network marketers fail with their Multi-Level Marketing business because they lack professional marketing skills. They make the common mistake of blabbing indiscriminately about how great their MLM is and how amazing their products or services are, instead of first finding out if the person want to hear and second listening to what the person's needs are. To be a successful network marketer you must stop blabbing and start listening! Invest in your training and education in order to learn how to market your products and services using the highly effective consultative approach to selling. This does not mean you have to go to college to get an MBA! But you do have to learn online business basics as well as how to communicate with people offline (over the phone or in person.)
3. Prospecting and Lead Generation StrategiesIn my consultations the biggest challenge I hear from struggling network marketers is: I cannot find people who want to join my MLM opportunity or buy my MLM products. They have run out of family and friends to talk to to and cannot find new prospects. It is not unusual for me to hear about innocent people getting sucked into their MLM's hype and spending thousands of dollars on what turn out to be un-qualified leads that result in little if any sales. Without a consistent flow of free pre-qualified MLM leads, your network marketing business will never succeed. Yes, I said "free pre-qualified MLM leads". Learning the simple techniques of attracting people to you and your MLM is what will ensure your network marketing success. This is one probably the most important marketing network strategy you can learn and use. The Internet gives you access to the entire online world. When you learn how to match your MLM business opportunity with people who are actually in the web actively looking for a home-based business opportunity (and in this economy, there are LOTS of people desperately looking), you will have leads coming to you. Imagine receiving calls or emails each day from people who WANT more information about your business! It is a much better feeling and a more effective marketing plan, to talk with people who are enthusiastic, than to try to share with people who never expressed any interest. This is the essence of Attraction Marketing and the master of free or low cost techniques to attract pre-qualified MLM leads to you is Mike Klingler. In 2007 he developed Renegade University to show his own downline how to attract qualified leads. It was so successful that he opened the training up to anyone who wanted to learn the steps to generate leads for their network marketing business. Sign up here for a free membership to Renegade University and I will personally guide you through the enormous amount of free training Mike Klingler offers. Renegade University also has a Professional Membership area for people who are serious about building their MLM business. It is one of the best quality resources for Internet lead generation on the web.
4. Action and Implementation StrategiesIt all comes down to commitment, discipline, and hard work. I can provide you with every tool and resource there is to succeed, but it is ultimately up to you whether you take action and do the necessary work. All too often I provide consultations with people who have purchased every known book, seminar, and system on the web, but they have rarely actually tried to implement any of the strategies. In many cases, they have not even read the books they purchased. This tells me two things: They are motivated. They lack commitment. Sometimes the lack of commitment is due to overwhelm and can be overcome by providing clear and simple steps to move forward. If this is the case I can certainly help. But if the lack of commitment is due to indecision, lack of time, or a false notion that network marketing success is easy and can be achieved without consistent action and hard work, then I cannot help. Success with InterNetwork Marketing takes time to learn new skills, implement marketing strategies, and build a foundation for lead generation. You will certainly be pushed to go outside your comfort zone and that will either make you stronger or give you cause to give up. Working with a team of professionals who have "been there, done that" is the best way to overcome these expected stages of difficulty. If you are someone who gets overwhelmed easily or has a pattern of not being able to follow through with consistent action, I highly recommend joining Ann Sieg's Renegade Marketing Team. The structure and quality of the trainings as well as the supportive environment are an invaluable resource.
Learn More About Ann Sieg's Renegade Marketing Team
Pre-Qualified MLM Leads
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